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The Creative Business Forum is a cross-cutting event that is regularly held at Russia’s largest congress and exhibition venues and promotes a systematic discussion of issues that impact the development of creative industries.

The Creative Business Forum took place during a turning point not only for the country, but for the world as a whole. Structural and transformational issues make it necessary to revise the habitual practice of using economic and social instruments. People need to take initiative, start mastering new areas of social technologies, and learn to create new trends in social and creative entrepreneurship, while relying on their own strengths and without looking to the West. 

“The Creative Business Forum showcases sustainability as a leading platform for discussing the development of the creative sector, the creation of social innovations, and communication between business, society, and the government. The social orientation of business serves as an indicator of society’s health. Reliance on traditional cultural and historical values and creative heritage as the basis for the evolution of human capital is a solid foundation for the development of all areas of creative entrepreneurship. Creative industries are one of the main mechanisms for the successful development of a highly competitive modern economy,” said Anton Kobyakov, Advisor to the Russian President and Executive Secretary of the SPIEF Organizing Committee.

This year, the main theme of the Forum was the development of a creative economy based on the internal potential of the regions, which was the subject of the plenary session ‘Cultural Dialogues in the Era of Global Change’.

The programme of the Creative Business Forum featured 20 sessions with over 90 experts, including art managers, designers, publishers, film producers, and representatives of the government and business. Discussions were held about the most popular topics in the creative industries: export strategies for animation brands, new partnerships in the Russian film market, education as a creative ecosystem, the search for identity, investment in creative industries, media in the era of change, the creative capital of the regions, and the art of brand building, among others. The discussions focused on the country’s socioeconomic development, strengthening sustainable partnerships between the state, business, and the non-profit sector, using the potential of NPOs, as well as support measures in a human-centric format.

Discussions about topical issues concerning film production and the screening of new films about the culture of the Indigenous peoples of the Russian North were held with the support of the Forum’s strategic partner, the Spirit of Fire Academy, which aims to become a new communication platform for establishing a creative and industrial dialogue concerning film production.

More than 500 people took part in the Forum’s events. Broadcasts of the sessions on social media generated more than one million views.

The programme’s partner was VKontakte, the main social network of the event and a streaming service.

21.06.2023